Elephant Atta says there’s no taste like home
A young woman finds comfort in familiar foods as she adjusts to life a new country in Zak Razvi’s touching spot for the atta flour brand.
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Credits
View on- Agency krow communications/London
- Production Company unit 9 films
- Director Zak Razvi
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Credits
View on- Agency krow communications/London
- Production Company unit 9 films
- Director Zak Razvi
- Producer Geoff Stickler
- Executive Producer Greg Hemes
- Executive Producer Adam Dolman
- Editor Alex Burt
- Post Production NOMAD Editing Company/London
- Color Electric Theatre Collective
- Colorist Jason Wallis
- Sound Designer/Audio Mixer Nick Olsouzidis
- Creative Mark Lees
- Producer Robert Morgan
- DP Sy Turnbull
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Credits
powered by- Agency krow communications/London
- Production Company unit 9 films
- Director Zak Razvi
- Producer Geoff Stickler
- Executive Producer Greg Hemes
- Executive Producer Adam Dolman
- Editor Alex Burt
- Post Production NOMAD Editing Company/London
- Color Electric Theatre Collective
- Colorist Jason Wallis
- Sound Designer/Audio Mixer Nick Olsouzidis
- Creative Mark Lees
- Producer Robert Morgan
- DP Sy Turnbull
Developed by krow communications and directed by Zak Razvi through unit 9 films, this tender campaign from flour brand Elephant Atta follows a young woman finding her independence in England.
Through quiet and intimate shots underscored by a heartfelt voicemail from her father, we watch her settle into a new city, build friendships and find her community.
Elephant Atta sits subtly at the centre of the story, as cooking her favourite dishes becomes a source of comfort and connection, helping her recreate the feeling of home and share it with her new housemates.
