The UPS Store captchas the spirit of giving
Gia Coppola’s sweet film for the parcel delivery service playfully celebrates the thought and personal touch involved in sending a real present.
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Credits
View on- Agency Doner/Detroit
- Production Company The Directors Bureau
- Director Gia Coppola
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Credits
View on- Agency Doner/Detroit
- Production Company The Directors Bureau
- Director Gia Coppola
- Color Cathel Color Company
- Colorist John Cathel
- Sound Design The Post Haus
- Sound Supervisor Brock Babcock
- Executive Creative Director Steve Osterman
- Creative Director Angelo Patrona
- Creative Director Liam Soren
- Director of Integrated Production Jennie Hochthanner
- Senior Producer Domenic Caruso
- Senior Integrated Studio Producer Brittany Gietzen
- Senior Copywriter Aaron Cary
- Senior Art Director Annie Broutman
- Executive Producer/President Luke Ricci
- Producer Jason Baum
- Head of Production Sarah Morrison
- Production Designer Natalie Ziering
- DP Autumn Durald Arkapaw
- Editor Al Sinclair
- Senior Finish Editor Mike McClelland
- Senior Assistant Editor Nick Marine
- Colorist Chuck Klatt
- Sound Designer/Audio Mixer Connor Birch
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Doner/Detroit
- Production Company The Directors Bureau
- Director Gia Coppola
- Color Cathel Color Company
- Colorist John Cathel
- Sound Design The Post Haus
- Sound Supervisor Brock Babcock
- Executive Creative Director Steve Osterman
- Creative Director Angelo Patrona
- Creative Director Liam Soren
- Director of Integrated Production Jennie Hochthanner
- Senior Producer Domenic Caruso
- Senior Integrated Studio Producer Brittany Gietzen
- Senior Copywriter Aaron Cary
- Senior Art Director Annie Broutman
- Executive Producer/President Luke Ricci
- Producer Jason Baum
- Head of Production Sarah Morrison
- Production Designer Natalie Ziering
- DP Autumn Durald Arkapaw
- Editor Al Sinclair
- Senior Finish Editor Mike McClelland
- Senior Assistant Editor Nick Marine
- Colorist Chuck Klatt
- Sound Designer/Audio Mixer Connor Birch
In collaboration with Doner, Parcel drop-off and collection service The UPS Store unveils this relatable Christmas campaign, Verify You Are Human, directed by award-winning filmmaker Gia Coppola of The Directors Bureau.
The story follows a young man who, despite using AI and trawling through countless “best gifts” guides, still can’t find the right present for his mum online. When asked to do a CAPTCHA test and verify his humanity, he decides to step outside... and immediately spots the perfect gift in a shop window.
The film champions the tactile, personal side of gift-giving in an increasingly digital world, highlighting the joy, nostalgia and connection that come from choosing, packing and sending something meaningful to the people who matter most.
Known for her emotionally resonant visual storytelling and cinematic depth, filmmaker Gia Coppola said: “I love a holiday spot because they’re filled with so much emotion. The sentiment of this one, especially, feels meaningful and poignant for this moment in time.”
