Blinkink pulls out the big gunners
Léa Esmaili and Arsenal Creative Studio unveil the 25/26 away kit in a larger-than-life spot featuring Leah Williamson, Bukayo Saka, Martin Ødegaard, Alessia Russo and Declan Rice.
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Credits
View on- Agency Client Direct
- Production Company BLINKINK
- Director Lea Esmaili
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Credits
View on- Agency Client Direct
- Production Company BLINKINK
- Director Lea Esmaili
- Executive Producer Josef Byrne
- Head of Production Alex Halley
- Producer Alexander Handschuh
- Creative Josh Steele
- Producer Zoe Kindler-Harris
- Producer Jake River Parker
- Art Director Sehar Kidwai
- DP Ben Cotgrove
- Graphics Graeme Peacock
- Talent Leah Williamson
- Talent Bukayo Saka
- Talent Declan Rice
- Talent Martin Odegaard
- Talent Alessia Russo
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Credits
powered by- Agency Client Direct
- Production Company BLINKINK
- Director Lea Esmaili
- Executive Producer Josef Byrne
- Head of Production Alex Halley
- Producer Alexander Handschuh
- Creative Josh Steele
- Producer Zoe Kindler-Harris
- Producer Jake River Parker
- Art Director Sehar Kidwai
- DP Ben Cotgrove
- Graphics Graeme Peacock
- Talent Leah Williamson
- Talent Bukayo Saka
- Talent Declan Rice
- Talent Martin Odegaard
- Talent Alessia Russo
It's often said that a top-tier football club like Arsenal can house some big personalities, but it's unlikely people imagine characters this off-the-scale.
Evoking the B-movie classics like Attack of the 50 Foot Woman, Ready For New Heights places players Leah Williamson, Bukayo Saka, Martin Ødegaard, Alessia Russo and Declan Rice in retro-crafted and enjoyably tactile scaled-down environments.
Created by Blinkink and Arsenal Creative Studio and directed by Léa Esmaili, the film uses golden hour lighting, dramatic low angles, Dutch tilts, crash zooms, alongside terrific scale models, green screen, digital matte paintings, to make for a piece that is huge in charm.
