Greenfield Natural Meat Co. does things The Hard Way
A charming single-take spot from No Fixed Address, Montreal, takes us through the brand's shortcut-free farming approach.
Credits
View on- Agency No Fixed Address/Montreal
- Production Company Les Enfants
- Director Thomas Soto
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Credits
View on- Agency No Fixed Address/Montreal
- Production Company Les Enfants
- Director Thomas Soto
- Music Supersavant
- Executive Creative Director Stuart Macmillan
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Credits
powered by- Agency No Fixed Address/Montreal
- Production Company Les Enfants
- Director Thomas Soto
- Music Supersavant
- Executive Creative Director Stuart Macmillan
Be it razors, whiskey or blackcurrant fizzy drinks, the one-take address to camera formula has been an effective commercial technique when applied correctly.
Demonstrating its ethos of doing things The Hard Way, Greenfield Natural Meat Co. does exactly that - creating a dynamic and entertaining film in which a simple guitar lick leads the way to a full-on hoedown.
Created by No Fixed Address, Montreal, and directed by Thomas Soto through Les Enfants, this endlessly charming piece wears its hard heart on its sleeve.