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Viewers have been granted entry into the House of 2K, a live action trailer for NBA 2K26, the latest addition to the basketball simulation franchise developed by Visual Concepts. 

Directed by Calmatic of PRETTYBIRD, and edited by Jono Griffith of bicoastal Union, the :90 trailer stars the legendary Spike Lee taking players through the House of 2K, which chronicles the essence of the game of basketball from iconic moments. NBA 2K26 is launching on September 5 for PlayStation 4 (PS4), PlayStation 5 (PS5), Xbox One, Xbox Series X|S, Nintendo Switch, Nintendo Switch 2, and PC.

“The script was full of fun and big game swagger,” says Griffith, whose editorial credits include Super Bowl Ad Meter winners NFL 100 Year Game and Kia Hero’s ‘Journey starring Melissa McCarthy. “Julia Johnson, Chris Rutkoski, and Rob Liggins from 2K know and love their game and it showed. Calmatic’s got his famous cinematic POV and sprinkled craft everywhere. DJ Premier found time to appear and score. And Spike effing Lee! Cool supernova!”

2K Sports – House of 2K

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