Pepsi crashes the tailgate party again

On the heels of directing Pepsi’s hilarious Undercover Cups and Chase Cars campaigns for BBDO NY earlier this year, commercial comedy director Pete Marquis is at it again, helming Tailgate Crashers. 

This time the Pepsi Crashers recruit NFL stars Josh Allen and Justin Jefferson to help them crash stadium parking lots nationwide to show that Tailgating Deserves Pepsi. If your cooler isn't stocked with ice-cold Pepsi, you're leaving taste on the end of the bench.

The Pepsi Tailgate Crashers won't just be on the small screen. Fans can expect tailgate takeovers from the Pepsi Crashers at iconic NFL stadiums this fall, including the Philadelphia Eagles' Lincoln Financial Field, the New York Jets' MetLife Stadium, the Washington Commanders' Northwest Stadium, the Los Angeles Rams' and Chargers' SoFi Stadium, the Dallas Cowboys' AT&T Stadium, and more, turning game day grill outs into unforgettable, Pepsi-fueled celebrations.

The campaign officially kicks off across national broadcast with digital and social support running throughout the season. More "Tailgate Crashers" moments are still on deck, with full media support that features additional NFL stars, culinary talent, and more, bringing bold Pepsi flavour, mouthwatering bites, and nonstop gameday excitement all season long.