Prada is driving home for Christmas
A snowy drive turns into a twinkling winter wonderland in Glen Luchford’s gorgeous seasonal spot for the fashion house.
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Credits
View on- Agency Client Direct
- Production Company Art Partner/USA
- Director Glen Luchford
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Credits
View on- Agency Client Direct
- Production Company Art Partner/USA
- Director Glen Luchford
- Brand
- Creative Director Miuccia Prada
- Creative Director Raf Simons
- Creative Director Ferdinando Verderi
- Talent Maya Hawke
- Talent Damson Idris
- Talent Louis Partridge
- Talent Letitia Wright
- Talent Li Xian
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Client Direct
- Production Company Art Partner/USA
- Director Glen Luchford
- Brand
- Creative Director Miuccia Prada
- Creative Director Raf Simons
- Creative Director Ferdinando Verderi
- Talent Maya Hawke
- Talent Damson Idris
- Talent Louis Partridge
- Talent Letitia Wright
- Talent Li Xian
Together with Art Partner, director and photographer Glen Luchford brings a touch of magic to this festive film for Prada, starring celebs Maya Hawke, Damson Idris, Louis Partridge, Letitia Wright, and Li Xian.
Elegantly styled and beautifully shot, the spot, titled A Winter's Tale, captures the timeless ritual of driving home for the holidays; a journey laced with both comfort and excitement.
As the star-studded cast wind their way through a snow-covered landscape, they pause for a break in the woods when as the car’s vintage headlights flicker, the forest awakens, glowing with countless fairy lights that stretch into the distance.
