Prime Sports and Shaboozey team up for Thursday Night Football
77 Ventures, Boomshot and Prime Sports have partnered with the American musician on a new song and show open for the football league broadcaster.
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Prime Sports and singer-songwriter Shaboozey have joined forces to create this new song and show open for Thursday Night Football, developed in-house by Prime Sports in collaboration with 77 Ventures, Boomshot, and DLP Media Group.
The new song, titled Let 'Em Know, captures the anticipation of kicking off the weekend with primetime football and bringing Shaboozey's distinctive style to millions of football fans nationwide.
It will open will lead into TNF Tonight and Thursday Night Kickoff each week, beginning on September 11 as the Green Bay Packers host the Washington Commanders from Lambeau Field for Prime’s fourth season of exclusive coverage.
"Our collaboration with Shaboozey has produced an incredible campaign that showcases TNF as the ultimate fan experience," said Stacey Rosenson, Head of U.S. Sports Marketing, Prime Video. "Shaboozey is the perfect artist to kick off TNF each week and reflects our commitment to capturing the energy of starting the weekend on Thursday nights.
Credits
View on- Agency 77 Ventures/New York
- Editor Tommy Button
- Post Production Boomshot
- Executive Creative Director Michael Haje
- Creative Director Doug Hanshaw
- Creative Director Galen Bernard
- Creative Director Brendan Gillen
- Assistant Editor Kemp Taylor
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency 77 Ventures/New York
- Editor Tommy Button
- Post Production Boomshot
- Executive Creative Director Michael Haje
- Creative Director Doug Hanshaw
- Creative Director Galen Bernard
- Creative Director Brendan Gillen
- Assistant Editor Kemp Taylor
