Squarespace spot clicks into place
This clever ad for the web building brand riffs on the Australian country tune Click Go the Shears, repurposing it as a modern anthem for tradespeople who need to craft their own digital footprints.
Credits
View on- Agency Client Direct
- Production Company BLINKINK
- Director Zach Tavel
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Credits
View on- Agency Client Direct
- Production Company BLINKINK
- Director Zach Tavel
- Executive Producer Bart Yates
- Executive Producer Josef Byrne
- Head of Production Alex Halley
- Executive Producer Dougal Meese
- DP Carlos Veron
- Post Production Studio RM
- Head of Production Tomas Katter
- Executive Producer Mike Coley
- VFX Lead Miriam Oladejo
- Colorist Myles Bevan
- Sound Design Major Tom
- Chief Creative Officer David Lee
- Senior Creative Director Ben Hodgin
- Senior Copywriter Danielle Cheesman
- Senior Art Director Katie Brents
- Production Designer Alexandra Tutelian
- Producer Jack Bristow
- Line Producer Mercedes Eguiagaray
- Editor Max Sharman
- Motion Producer Paloma Bido
- VFX Kofee Coley
- Sound Designer Major Tom
- Music Supervision Major Tom
- Producer Paul Housden
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Credits
powered by- Agency Client Direct
- Production Company BLINKINK
- Director Zach Tavel
- Executive Producer Bart Yates
- Executive Producer Josef Byrne
- Head of Production Alex Halley
- Executive Producer Dougal Meese
- DP Carlos Veron
- Post Production Studio RM
- Head of Production Tomas Katter
- Executive Producer Mike Coley
- VFX Lead Miriam Oladejo
- Colorist Myles Bevan
- Sound Design Major Tom
- Chief Creative Officer David Lee
- Senior Creative Director Ben Hodgin
- Senior Copywriter Danielle Cheesman
- Senior Art Director Katie Brents
- Production Designer Alexandra Tutelian
- Producer Jack Bristow
- Line Producer Mercedes Eguiagaray
- Editor Max Sharman
- Motion Producer Paloma Bido
- VFX Kofee Coley
- Sound Designer Major Tom
- Music Supervision Major Tom
- Producer Paul Housden
Released this week in Australia and New Zealand, this amusing campaign for Squarespace shows how just a few clicks on the platform can help tradies turn their skills into thriving digital brands.
Created by Squarespace’s in-house team and directed by Zach Tavel, through BLINKINK, it was shot in a retro style that nods to the cheeky, nostalgic jingles often seen in classic Australian advertising.
Tradespeople are the largest sector of the Australian small business industry and while often good at building stuff in the physical world, can struggle to maximise their online presence.