UK Music Video Awards 2025 winners announced

FKA twigs and A$AP Rocky were the big winners at this year’s UK Music Video Awards, as their videos claimed multiple awards for their directors, crafts people and teams at the annual celebration of global music video creativity.

FKA twigs’ Eusexua directed by Jordan Hemingway was awarded the Best Pop Video – UK, as well as Best Choreography for Zoi Tatapoulos and Best Editing for Stitch’s Charlie Von Rotberg. The artist and director also triumphed in the Best Alternative Video - UK with the video for Striptease. Object & Animal, the production team behind Eusexua, were named as Best Production Company for their work with twigs, Billie Eilish, Chappell Roan and Yung Lean among others, while O&A’s Morgan Clement picked up the Best Executive Producer accolade. 

A$AP Rocky’s Tailor Swif claimed the Video of the Year trophy after earlier picking up Best Production Design, Best Cinematography, Best Visual Effects and the Best Hip Hop / Grime / Rap Video - International for directors Vania Heymann and Gal Muggia.

Meanwhile British director Gabriel Moses won the Best Director award in recognition of his standout work with Clipse, Kendrick Lamar, Pusha T, Malice and Travis Scott. Fellow Brit, Luna Carmoon was honoured with the Best New Director award for her videos for Fontaines D.C. after earlier claiming the Best Rock/Alternative Video – Newcomer award for In The Modern World.

Hosted by broadcaster, author and Scissor Sisters founding frontwoman Ana Matronic at Magazine London, this year’s ceremony saw OK Go frontman, Damian Kulash honoured with the Icon Award for his visionary approach to the band’s music videos for over the past twenty years. He also collected the Best Rock Video – International award for OK Go’s Love, directed by Kulash with Aaron Duffy and Miguel Espada. There was also a moving tribute to trailblazing director, Diane Martel who passed away last month.

Other directors celebrated on the night included Colin Solal Cardo who took the Best Rock Video – UK trophy for Wolf Alice’s Bloom Baby Bloom, Alice Fassi for Cults’ Onions who picked up the Best Alternative Video – International award, Lydia Garnett who claimed the Special Visual Project award for Hannah Holland’s Last Exit On Bethnal, and Celeste who was honoured with the Best R&B/Soul/Jazz Video – UK trophy for directing her own video for This Is Who I Am. Directing collective Boy Dykes won the Best Hip Hop/Grime/Rap Video – UK for Kae Tempest’s Statue In the Square.

Doechii was awarded the Best Performance gong for Denial Is A River, while the inaugural Best Casting award was presented to Selma Nicholls CDA for her work on Bakar’s Lonyo! Further recognition in the Craft categories went to Desiree Laidler for Best Styling in Yung Lean’s Forever Yung and to Misha Levchenko for Best Production Design in A$AP Rocky’s Tailor Swif. Two cinematography awards saw Denys Lushchyk recognised for his work on Tailor Swif and Mikuláš Hrdlička awarded the Newcomer Cinematography gong for his work on Son Lux’s Flickers.