Winamax shoots for the stars
A strange array of quirky characters race to reach the moon using homemade jetpacks in a wonderfully wacky and cinematic spot by TBWA for the French sports betting brand.
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Credits
View on- Agency TBWA/Paris
- Production Company Solab Films
- Director Romain Chassaing
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Credits
View on- Agency TBWA/Paris
- Production Company Solab Films
- Director Romain Chassaing
- Post Production Digital District/Paris
- Production Service Tuna+Icon
- Executive Creative Director Benjamin Marchal
- Executive Creative Director Faustin Claverie
- Art Director Francois Claux
- Copywriter Swann Richard
- Head of TV Production Maxime Boiron
- Creative Producer Amer Zoghbi
- Head of Sound Olivier Lefebvre
- Music and Sound Producer Fabrice Pouvreau
- Sound Engineer Alexandre Robieux
- Executive Producer Edouard Chassaing
- Producer Thierry Bettas Begalin
- Production Designer David Bersanetti
- DP Matias Boucard
- Editor Manuel Coutant
- Post Supervisor Maeva Bonte
- VFX Supervisor Pierre Pilard
- 3D Supervisor Sylvain Sarradin
- Producer Luka Mrvos
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Credits
powered by- Agency TBWA/Paris
- Production Company Solab Films
- Director Romain Chassaing
- Post Production Digital District/Paris
- Production Service Tuna+Icon
- Executive Creative Director Benjamin Marchal
- Executive Creative Director Faustin Claverie
- Art Director Francois Claux
- Copywriter Swann Richard
- Head of TV Production Maxime Boiron
- Creative Producer Amer Zoghbi
- Head of Sound Olivier Lefebvre
- Music and Sound Producer Fabrice Pouvreau
- Sound Engineer Alexandre Robieux
- Executive Producer Edouard Chassaing
- Producer Thierry Bettas Begalin
- Production Designer David Bersanetti
- DP Matias Boucard
- Editor Manuel Coutant
- Post Supervisor Maeva Bonte
- VFX Supervisor Pierre Pilard
- 3D Supervisor Sylvain Sarradin
- Producer Luka Mrvos
French sports betting brand Winamax has unveiled this action-packed campaign, created by TBWA and directed by Romain Chassaing through Solab Films, set in a surreal world where man is yet to step foot on the moon, and the competition is on to become the first.
Vibrant, frenetic scenes burst with fun details as we see mad scientists, engineers, firefighters and homemade jetpack hopefuls preparing to blast into space for the first-ever lunar landing, while excited spectators look up in awe.
Blending live action, cinematic production design and CGI, the story is elevated by a wild re-orchestration of the iconic track Still D.R.E. by American artist Dr. Dre, co-written with Jay-Z, produced by \Else.
