Guinness raises a glass to football fans
A heartwarming campaign from the Irish stout brand spotlights the real people, places and rituals at the heart of Premier League fan communities.
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Credits
View on- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Tom Green
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Credits
View on- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Tom Green
- Producer Shea Coleman
- Production Agency Omnicom Productions/London
- Post Production Coffee & TV
- Sound Wave Studios/London
- Chief Creative Officer Nicholas Hulley
- Chief Creative Officer Nadja Lossgott
- Creative Director Nicholas Hulley
- Creative Director Nadja Lossgott
- Creative Director George Hackforth-Jones
- Creative Will Brookwell
- Creative Louis Prenaud
- Producer Nick Godden
- Producer Kieran O'Malley
- Editor James Forbes-Robertson
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency AMV BBDO/London
- Production Company Stink/UK
- Director Tom Green
- Producer Shea Coleman
- Production Agency Omnicom Productions/London
- Post Production Coffee & TV
- Sound Wave Studios/London
- Chief Creative Officer Nicholas Hulley
- Chief Creative Officer Nadja Lossgott
- Creative Director Nicholas Hulley
- Creative Director Nadja Lossgott
- Creative Director George Hackforth-Jones
- Creative Will Brookwell
- Creative Louis Prenaud
- Producer Nick Godden
- Producer Kieran O'Malley
- Editor James Forbes-Robertson
Marking the opening weekend of this year’s Premier League season, Irish stout brand Guinness has unveiled this touching spot, created by AMV BBDO and directed by Tom Green through Stink, celebrating the people who bring the game to life.
Titled Lovely Day for a Guinness, the film features candid, slice-of-life moments of fans from all 20 Premier League clubs, and shines a light on the shared loved and devotion that connects football communities around the world.
Capturing the intimate, quirky, and passionate moments that elevate match-days beyond 90 minutes and enrich the sense of belonging that’s unique to Premier League fan communities, each film is accompanied by uplifting track All My Friends by Everton fan and electronic music producer, Barry Can’t Swim.
