Jianbo goes underground
Stink director Dan French hand crafts an intricate, gaming-graphics-inspired CGI world for the Chinese-Vietnamese-British rapper’s track, For The Honour.
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Credits
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- Production Company Stink/UK
- Director Dan French
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Credits
View on- Production Company Stink/UK
- Director Dan French
- Executive Producer Dom Mckiernan
- Editor/CGI /Animation Dan French
- Colorist Alex Gregory
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Production Company Stink/UK
- Director Dan French
- Executive Producer Dom Mckiernan
- Editor/CGI /Animation Dan French
- Colorist Alex Gregory
In this immersive, animated promo for rapper Jianbo’s track For The Honour, Stink director Dan French brings to life a dystopian and distorted underground cyber-world bursting with surreal happenings and dark details.
Leaning into a stylised aesthetic that nods to GTA and PS2-era graphics, the story spirals through a series of vignettes exploring the meaning of ‘honour’, and Jianbo’s conflicted experience of it, while elements of Asian identity and internal struggles are layered throughout.
The bold visuals were inspired by the cinematic language of Hong-Kong filmmaker Wong Kar Wai, the urban sprawl of Tokyo, and the neon tones of cyberpunk futurism, as well as real cultural undercurrents in Jianbo’s life.
