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Tim Main joins electriclime°
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electriclime° signs director Tim Main for exclusive representation across ANZ, Asia and MENA.
electriclime° has announced the signing of Australia-based director and VFX artist Tim Main to its roster for exclusive representation in ANZ, Asia, and MENA.
A hybrid creative with a design-first ethos, Main blends cinematic storytelling with real-time technology and handcrafted visuals. His experience spans both commercial and narrative work, with campaigns for Westfield, Samsung, Hyundai, and Expedia, and a growing reputation for innovative, visually arresting filmmaking.
Main’s background in virtual production and real-time rendering tools such as Unreal Engine has positioned him at the forefront of creative technology. Most notably, he was part of the VFX team on Furiosa: A Mad Max Saga, working alongside George Miller to develop live visualisations of complex environments and effects.
“That experience really changed how I think about filmmaking,” said Main. “Real-time tools aren’t just for post, they’re reshaping the creative process from day one.”
Main’s practice explores the intersection of digital design, nature, and tactility, using practical effects, animation, and interactive platforms to craft bold, imaginative visuals. His signature style is grounded in experimentation, and often layered with unexpected humour and human touch.
“electriclime° is a company that pushes clients and collaborators to innovate, and that’s exactly what I’m looking for,” he added. “There’s real alignment in how we approach multi-platform storytelling and production. I’m especially interested in how real-time tools can allow brands and IP to move fluidly across mediums, from gaming to film to interactive campaigns.”
electriclime° continues to expand its global roster with forward-thinking filmmakers redefining modern storytelling. With Main on board, the company strengthens its creative capabilities in live-action, VFX and virtual production, ready to shape a bold new visual language across markets.
