Xfinity brings live sports and streaming together
Vince Vaughn and Owen Wilson reunite with Wedding Crashers Director to launch Xfinity’s unbeatable Sports & Streaming experience.
)
Comcast’s Xfinity has reunited comedy icons Owen Wilson and Vince Vaughn with director David Dobkin to kick off the fall sports season and launch the best destination for sports viewing and streaming.
Nearly 20 years after Wedding Crashers first premiered in theatres, the duo is back together, this time as best friends and sports rivals in a campaign that showcases Xfinity’s unmatched WiFi and entertainment experience that transforms living rooms into front-row seats for every matchup, every league, and every unforgettable play.
Vaughn and Wilson return as the ultimate sports fans celebrating big rivalries, non-stop action, and the thrill of watching all of it without the hassle of jumping from channel to channel or platform to platform. Today, more than 70% of all Internet traffic is driven by streaming live sports and entertainment. Whether watching all the action on the field, or streaming in 4K on multiple devices, Xfinity delivers customers a fast, reliable Internet experience with multi-gig speeds, ultra-low lag, wall-to-wall WiFi and the capacity to connect hundreds of devices in the home."
Credits
View on- Agency Preacher/Austin
- Production Company RSA Films/USA
- Director David Dobkin
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Preacher/Austin
- Production Company RSA Films/USA
- Director David Dobkin
- Chief Creative Officer Rob Baird
- Executive Creative Director Kellyn Blount
- Executive Creative Director Greg Hunter
- Associate Creative Director Andrew Singleton
- Head of Production (HP) Stacey Higgins
- Executive Producer Luke Ricci
- Line Producer Diane Castrup
- Production Designer Craig Reynolds
- Head of Production Sarah Morrison
- DP Corey Walter
- Editing HutchCo Technologies
- Executive Producer Jane Hutchins
- Editor Jim Hutchins
- Color Company 3/Los Angeles
- Lead Colorist Stefan Sonnenfeld
- Senior Producer Wesley Lewis
- Head of Production Mario Castro
- Audio Post Lime Studios
- Creative Producer Cassie Underwood
- Executive Audio Producer Susie Boyajan
- Sound Designer & Audio Mixer Dave Wagg
- Associate Creative Director Mills Adams
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Preacher/Austin
- Production Company RSA Films/USA
- Director David Dobkin
- Chief Creative Officer Rob Baird
- Executive Creative Director Kellyn Blount
- Executive Creative Director Greg Hunter
- Associate Creative Director Andrew Singleton
- Head of Production (HP) Stacey Higgins
- Executive Producer Luke Ricci
- Line Producer Diane Castrup
- Production Designer Craig Reynolds
- Head of Production Sarah Morrison
- DP Corey Walter
- Editing HutchCo Technologies
- Executive Producer Jane Hutchins
- Editor Jim Hutchins
- Color Company 3/Los Angeles
- Lead Colorist Stefan Sonnenfeld
- Senior Producer Wesley Lewis
- Head of Production Mario Castro
- Audio Post Lime Studios
- Creative Producer Cassie Underwood
- Executive Audio Producer Susie Boyajan
- Sound Designer & Audio Mixer Dave Wagg
- Associate Creative Director Mills Adams
“Sports are scattered across dozens of networks and streaming services. It’s a headache for fans. Xfinity makes the sports viewing experience simple, seamless, and unforgettable,” said Jon Gieselman, Chief Growth Officer, Connectivity & Platforms, Comcast. “Nobody else gives fans a single destination for every game, WiFi that streams live sports over a connection with ultra-low lag, and powerful features like Multiview to keep every fan in the action from multiple live games at once. If you call yourself a sports fan, you need Xfinity.”
The Xfinity ad, which was created in partnership with advertising agency Preacher, premieres during the NFL Kickoff Game, the Eagles vs. Cowboys, one of football’s most storied rivalries. The Vaughn/Wilson duo will continue to star in a series of spots rolling out this fall and into 2026.
The ads were directed by Ridley Scott Associates’ Dobkin, and mark a first-time reunion for the director working with both actors since the blockbuster comedy hit Wedding Crashers. Dobkin said, “Vince and Owen’s chemistry remain magic. And they constantly push each other which I think is always necessary if you want to make something really good and really fresh, I think the Xfinity sports experience and this campaign is exactly that.”
Preacher Executive Creative Director Greg Hunter said: “Since watching sports is often a team sport, we set out to find a duo with natural on-screen chemistry who were also real-world sports fans. Enter Owen and Vince, who share one of the all-time great film friendships. We needed a duo that could push one another to be the best at watching sports, and Wilson and Vaughn’s blend of playful bickering and genuine supportiveness fit the bill perfectly,” said Hunter. “Watching the stars of Wedding Crashers, back on set with the director of Wedding Crashers, rekindling the dynamic from that beloved film was pretty magical. It felt like we were filming a series the whole world probably wishes existed.”
Dobkin adds: “This is something the studio has been trying to get us to do for 20 years - get myself, Vince and Owen together again after Wedding Crashers. Along came the scripts from Preacher which were great, so we dove in with a commitment to the comedy, knowing we had to play it real, to really commit to the ridiculousness of the idea. Vince and Owen’s chemistry remains magic. And they constantly push each other which I think is always necessary if you want to make something really good and really fresh. I think this campaign is exactly that. We had incredible partners in Xfinity and Preacher, I can’t say enough about the collaboration, along with the team at Ridley Scott Associates who are my long-standing production partners in commercials.”
RSA Films US President & RSA’s Executive Producer on the campaign, Luke Ricci adds: “Every once in a while, you get the opportunity to work on something truly special. The comedic collaboration between Vince, Owen, and David is a one-of-a-kind process: masters at work. Our partners at Xfinity and Preacher empowered a creative environment and production that was seamless and dynamic resulting in a campaign that we are all very proud of making. And we were happy to keep this production in the United States, filming in Los Angeles at Universal Studios.”
