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Production company Mestiza launches
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Born out of a passion for storytelling, Mestiza emerges as a new, independent, and innovative production house.
Mestiza launches as an independent creative production company from Mexico to the world, bringing together diverse voices, global vision, and uncompromising craft.
Born out of a passion for storytelling, Mestiza Tribe emerges as a new, independent, and innovative production house. Conceived in Mexico with a global mindset, Mestiza positions itself as more than a company: it is a collective pulse of storytellers, a convergence of diverse voices and roots, united by craft and driven by excellence.
Operating across advertising, fiction, music videos, and every form of visual narrative that enriches the world of storytelling, Mestiza sets out to be a space where creativity expands without borders. Through its original content platform Origins, the company also commits to developing entertainment projects, films, series, and other formats, always under the signature quality and boldness of its brand.
Mestiza is co-founded by two seasoned industry leaders: Gloria Estrada, a producer with over thirty years of experience in the Mexican advertising industry, and director Gonzalo Oliveró, whose international career spans more than two decades.
Under Oliveró’s creative direction, the company will make craft and quality its defining hallmarks. Beyond leading projects, he will also provide careful curation and creative guidance to the roster, fostering synergy and championing emerging voices. “Mestiza was born from the need to bring back to Mexico the experience gathered in international markets, while strengthening the local industry in a new global context, bringing a top-level craft to the table,” says Oliveró.
According to Gonzalo, "Our medium-term goal is not only to strengthen the local market and offer high-quality production services, but also to attract international projects to Mexico. We want the world to look at us and consider us a strategic partner in a globalised market, where we offer our directors the opportunity to film projects in Mexico for agencies from all over the world."
Estrada, leading the production side, ensures each project is carried out with rigor and professionalism, leveraging her deep knowledge of the Mexican industry. “We want to stand by our clients and agencies with a roster of professionals who are versatile, committed, and uncompromising when it comes to creative and production processes,” she explains.
The Mestiza roster features both local and international directors, all recognised for their distinctive cinematography and visual excellence. At its core, Mestiza is not only a company but a cultural statement. It reflects Mexico’s creative potential at a global scale—bridging local roots with international craft. As Oliveró puts it: “This is Mexico’s moment. This is Mestiza's time.”
