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Nicholas Stoeckle

Nicholas Stoeckle

Insight

8th Feb 2024

While TV advertising remains king, content has become its queen

While TV advertising remains king, content has become its queen

TV commercials might still reign, especially when it comes to live sporting events but, explains Nicholas Stoeckle, Executive Director of Strategy & Innovation at PPK, that online upstart 'content' has risen to royal heights.

Nicholas Stoeckle