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The News

Signings, industry moves, award show updates
and breaking campaigns.

21st Mar
M&S unveils Love That campaign

M&S unveils Love That campaign

A Spring campaign from Mother that spreads joy, one style compliment at a time.

21st Mar
Speakie Snackie brings fun to the snacking world

Speakie Snackie brings fun to the snacking world

The J.M. Smucker Co. launches Speakie Snackie campaign for Hostess.

21st Mar
Hill’s Pet Nutrition launches Because You’re Only Human campaign

Hill’s Pet Nutrition launches Because You’re Only Human campaign

Hill’s Pet Nutrition and VML's new platform grows out of a universal human truth that is verifiably both of those things, based on human feelings, hope and fears as well as universally true around the globe.

21st Mar
Pink Rabbit expands with new partner and directors

Pink Rabbit expands with new partner and directors

Amsterdam-based production company Pink Rabbit adds director duo Olivia Lonsdale and Sterre Rutten to its roster, with Niels Visser joining as partner.

21st Mar
Refisal  gives football fans the Bad Luck Reverser

Refisal gives football fans the Bad Luck Reverser

VML New York and Name Colombia present Bad Luck Reverser by Refisal, turning superstition into fandom.

21st Mar
Starling signs director and EP Adam Randall

Starling signs director and EP Adam Randall

Adam Randall joins Starling’s UK roster, bringing high-end TV and feature film experience to the commercial space.

21st Mar
The Canadian Real Estate Association sets sail with the sailors

The Canadian Real Estate Association sets sail with the sailors

CREA's latest commercial captures adventure and discovery.

21st Mar
Corona debuts new brand platform La Playa Awaits

Corona debuts new brand platform La Playa Awaits

The beloved beer brand Corona unveils La Playa Awaits, a campaign embracing the Mexican beach mindset.

21st Mar
VICE Media acquires London Alley Entertainment

VICE Media acquires London Alley Entertainment

Company forms VICE Commercials and Branded Entertainment, one of the world’s leading commercials and music video production studios.

21st Mar
Unilever’s new TV campaign empowers confident movement

Unilever’s new TV campaign empowers confident movement

The new product innovation is being supported by a substantial £12.5m ATL campaign. Unilever is breaking the stigma and normalising the conversation around whole body deodorant with new TV campaign.

21st Mar
Yarns returns for 2025 with a bold new brief: Disinfo

Yarns returns for 2025 with a bold new brief: Disinfo

After a year-long break, Homespun is bringing back its acclaimed short film competition, Yarns, a platform dedicated to discovering and nurturing the UK’s best unsigned filmmaking talent.

21st Mar
Imagine This celebrates one-year anniversary with major roster expansion

Imagine This celebrates one-year anniversary with major roster expansion

Creative studio Imagine This expands its roster, signing new live-action directors and AI artists as it continues to push the boundaries of storytelling.

21st Mar
Ogilvy Group UK appoints Tammy Einav as CCO

Ogilvy Group UK appoints Tammy Einav as CCO

Tammy Einav joins Ogilvy Group UK as Chief Client Officer, reuniting with James Murphy and David Golding to drive client relationships and agency growth.

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20th Mar
An Ode to Mother’s Day with LEGO Botanicals

An Ode to Mother’s Day with LEGO Botanicals

Leonn Ward directs the second instalment for the world’s most playful florist in collaboration with new—land.

20th Mar
Mount Pleasant Studio joins JW Collective

Mount Pleasant Studio joins JW Collective

London-based Mount Pleasant Studio joins JW Collective’s roster, strengthening its presence in the UK’s production landscape.

shots Awards

All of the updates from our global awards events.

20th Mar
Hobby bottles the fizz of the sea in new spot for Rynkeby

Hobby bottles the fizz of the sea in new spot for Rynkeby

Hobby director Magnus Renfors returns to the Rynkeby universe with a surreal Gen Z saga for the leading Danish fruit juice brand.

20th Mar
Courtney Phillips joins Agile Films

Courtney Phillips joins Agile Films

Signing for commercial and music video representation, Phillips is known for his dynamic choreography-driven storytelling across commercials and music videos.

20th Mar
Mackenzie Investments’ ​bring a fresh perspective to ​latest campaign

Mackenzie Investments’ ​bring a fresh perspective to ​latest campaign

Mackenzie Investments breaks from financial advertising norms with a whimsical, sharply observed spot directed by Holiday Films' Adam Reid and led by The Garden.

20th Mar
Great Guns signs director Adam Morse

Great Guns signs director Adam Morse

Award-winning director Adam Morse joins Great Guns for representation across the UK, US, Middle East, and Asia.

20th Mar
Whisky Films and Ventura Studios establish a production hub in Brazil

Whisky Films and Ventura Studios establish a production hub in Brazil

The collaboration optimises production logistics, offering cost-effective solutions without compromising cinematic quality.

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