McEwans Lager: Iceland

In a black and white film, workers leave a factory to the sound of an Icelandic choir. A man walks through a field with a McEwans, invigorated, passing wreckage from an accident. Gazing at the sea we see an iceberg collapse sensationally and our man drives on by through the countryside. Reaching the coastline by the plant, he splashes his face in the cool crisp water. McEwans Lager. Alive and Kicking.