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Blythe Dalton has been promoted to head of production at MassMarket, overseeing all projects run in-house for the West Coast office. In her previous position as senior producer at the company, Dalton worked directly with various agencies on an ever-growing list of high-profile product campaigns, including US Airforce with GSD&M, Idea City for Nissan with TBWA/Chiat Day, a Super Bowl campaign for Cars.com with DDB Chicago, Emerald Nuts with Goodby, Silverstein and Partners, Starbucks with BBDO NY and Visa for Pixar with TBWA/Chiat Day. Before joining MassMarket in 2008, Dalton was an award-winning television producer in post-production. Early experiences on VFX-heavy shows such as Dark Angel, CSI Miami, and CSI New York honed her impressive skillset. At ZOIC Studios, Blythe was visual effects producer for a slate of extremely successful television series, all with lauded and expansive visual effects requirements, including True Blood, Gossip Girl, Chuck and Jericho, as well as Threshold, 3LBs, and Ultra. She was nominated for a 2008 Emmy Award for Outstanding Visual Effects as well as a VES in the same year.

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