Alex Lang goes Creative

Alex Lang, the veteran entertainment executive, is now the executive producer and creative director for Play Creative TV, the Hollywood agency. In these roles, Lang will be responsible for a variety of inner-business initiatives like network launch campaigns, sales presentations, and episodic promotion. Most recently, Lang was VP of Creative at the cable network G4, where he focused on network branding and promotion, interstitial programming, on-air graphics, and print and digital marketing.