National Lottery: Life Changing

Academy Films’ Martin De Thurah directs an Olympic-themed nostalgic treat for AMV BBDO and Camelot. The film follows a mother who felt she was born to run before life somehow gets in the way with marriage and children taking the centre stage. Flipping to present day in the final scene, we realise that it's now her daughter who has inherited the same athletic genes and all is not lost as she competes at the Games. Shot in and around Manchester and lit by Lasse Frank, the commercial was cut by freelance editor Mikkel Nielsen, with post from The Mill.