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Save The Children – Save The Children: Dusk 'Til Dawn

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  • Production Company HLA



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The first spot from the newly merged Adam&EveDDB features HLA’s Simon Ratigan's affective directorial work. To paint an honest portrait of poverty, he travelled to deprived areas of the UK, Bangladesh, Nepal and Liberia and met with the youngest victims. Captivating visuals align with a nostalgic and forlorn instrumental version of Tomorrow from the musical Annie; an appropriate and effective media reference.

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