Director Ben Hume-Paton joined London-based new model directors roster, McQ. Hume-Paton is known for his fashion, beauty and lifestyle work for Next, P&G and Reckitt Benckiser. He has also worked with brands such as Landrover and Honda and recent documentary work with broadcaster ITV.
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The 2025 shortlist spans short films, music videos, adverts and animation, from emerging voices representing the next wave of global storytelling talent.
The Sweetshop’s AI creative studio The Gardening Club, welcomes Colin Davis as Global Head of Innovation.
GRG Partners is an independent firm representing film and commercial directors in the world. The firm’s partners are Gay Guthrey, Katy Richter and Heather Guillen.
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