Poetica signs Baxter

Forging ahead into 2013, creative collective Poetica has signed Aron Baxter to its expanding roster of top-tier talent. Baxter joins as senior VFX artist, bringing with him an impressive resume with two-plus decades of experience, having garnered numerous awards and praise over his varied and exciting career. Previously, Baxter was employed by Nice Shoes in New York as creative director working with major clients such as X-Box 360, IBM, Audi, AT&T, Under Armour, Bulgari and talent like Lady Gaga, Kanye West and Beyonce. A driven creative thinker, he developed and directed commercials, music videos, and short films, including his own special effects-driven short film, Heartbreaker, which was an Official Selection for the Big Apple Film Festival in 2011.