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Anonymous Content has announced its signing of director Omri Cohen for commercial representation. Cohen’s break into directing came in 2007 with his music video for Red Hot Chili Peppers’ song Charlie. He has since directed Nike’s Yards spot for the World Cup of Cricket, which won him a Bronze Abby at Goafest India. He has since shot more campaigns for Nike and ads for Google, Microsoft, McDonalds, Norwegian Cruise Line and Amazon.

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