Baker, Dickens and Roberto to Inferno

Inferno has announced the appointment of Chris Baker as head of strategy, Mark Dickens as head of visual output and Frederico Roberto as assistant creative director. Baker (pictured right) previously served as the strategic lead on the Ladbrokes and Lucozade accounts at SapientNitro. Dickens (pictured left) has worked for agencies including Ogilvy and HHCL, on accounts such as Mercedes, TFL and Sky+. While at TORKE, Roberto (pictured centre) won the agency its first Cannes Lion, in addition to 30 other creative awards. He then left to serve as the brand action lead at Brandia Central, working on accounts including Vodafone and UEFA.