Alex Feil joins Believe

Production company Believe Media has announced the signing of director Alex Feil for commercial representation. Feil, a German native, grew up in a family of theatrical makeup artists before starting his career as a student working as an assistant film editor at a German TV station. Following his graduation the director continued to work in post production before making his break into directing, since then he has helmed spots for brands including Volkswagen, Mercedes-Benz, and Jaguar. In addition to his directorial work, Alex is also a member of the Art Directors Club, where he serves as a juror for international advertising festivals.