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Organisers of Lions Health, the global festival for creativity in healthcare, have teamed up with UNICEF and Unilever to launch an award celebrating new generation talent. 

By tapping into what Gérard Bocquenet, director of fundraising and partnerships of UNICEF, called an "unparalleled source of creative communication ideas", the competition aims to improve challenges facing global health systems in developing countries.

Starting from Wednesday 25 February, marketers and creatives under the age of 30 can submit their ideas for a campaign to boost public awareness and funds to help UNICEF strengthen healthcare systems.

Judged by a panel of international industry insiders including Andrew SpurgeonECD of Langland, campaign submissions should be global and multi-channel, as well as spanning all media platforms from traditional to digital and social media.

Although pharma and healthcare sectors aren't traditionally known for creative excellence, Philip Thomas, CEO of Lions Festivals, is keen to challenge this preconception through the new award. He says: "Beyond recognising talent, the competition serves a higher purpose in generating awareness of the need to strengthen health systems in the developing world."

For more details on how to enter, key dates and to download the full brief, visit Young Lions Health Award

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