Nothing is Impossible at Saatchi & Saatchi LA

Following the news that French agency FCB Paris is planning to send one of its creatives to space, Saatchi & Saatchi LA has gone one better and already achieved the feat... at least in this video [below] launched ahead of April Fools' Day.

To capture the ambitious spirit and idea that nothing is impossible in the video, the agency strapped weather balloons to young thrill-seeking account man Jeremy Strege and sent him into the atmosphere before bringing him back to earth as part of the BETA Project.

The end of the light-hearted film shows how the stunt has boosted the agency's belief that anything can be achieved when it comes to completing the brief.