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CP+B Boulder has announced that Matt Talbot has been promoted to VP, executive creative director. In his new role Talbot will continue to focus on the Domino’s account, for which he was one of the creative leads on the brand’s 2015 Titanium Grand Prix-winning work at Cannes 2015. In addition, he will oversee creative leadership of the Hotels.com account under VP/chief creative officer, CP+B Boulder, Ralph Watson. Talbot joined CP+B in August of 2009 as a copywriter on the Domino’s account and within his first six months with the agency had helped create its Pizza Turnaround campaign.

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