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Have you ever lined yourself up to take a great photo, snapped away and then realized that actually it wasn’t so great?

Perhaps you could do with a few pointers, learn a few camera tricks and benefit from a few one-on-one tips?

Canon has partnered with 360i to create a series of smart billboards dotted around New York City to help individuals transform their photographs into high quality images.

By targeting the city’s most photographed spots as located on a heat map, the billboards will react to time of day and weather conditions by providing real-time information from Canons’ Photo Tips website.

 

 

The billboards will use social listening – so practicing photographers can get in touch with the Canon team via social media using #RealtimeTips.

But if you find yourself in the  Canon photo experts will be on hand between 12pm and 6pm to support photographers on how to make the most of their cameras. Users will also be able to test out a selection of Canon cameras, lenses and filters – as well as bag various discounts.

So, now there really is no excuse to take a bad photo...

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