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John Cherry has joined VCCP London as creative director.

He will be in charge of expanding the creative department following the agency’s new business wins earlier this year that include Cadbury, Domino’s, Suzuki and Britvic. Although he will initially begin on the easyJet account.

Prior to this appointment, Cherry was at JWT and worked on iconic campaigns for the likes of Ribena and Nestle. He has also worked at Fallon and began his career at Wieden+Kennedy.

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