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New York’s AICP Next Awards took place last night at The Tishman Auditorium.

Work across the Integrated Campaign, Experiential, Social, Branded Content, Website, Mobile, Viral, Virtual Reality, Innovation and Cause Marketing categories was awarded. While FCB’s global CCO, Susan Credle, sat as this year’s Judging Chair and Master of Ceremonies at the Next Awards.

McCann New York’s Fearless Girl sculptural campaign for State Street Advisor received this year’s Most Next award, winning a $5,000 grant from the AICP Foundation to donate to an educational institution of their choice. McCann contributed the prizemoney to Girls Who Invest, a non-profit that supports women in portfolio management and executive leadership across asset management.

Winners for the following categories are listed below: 


Next Branded Content:

State Street Global Advisors; Fearless Girl

Production company: Craft New York, Traction Creative

Agency: McCann New York

 

Intel; Intel Drone Light Show at The Olympics

Production company: Intel Drone Light Show Team

Agency: Agency Inside

 

Nike; Breaking 2

Production company: Dirty Robber, National Geographic Studios

Agency: Wieden+Kennedy

 

Next Viral: 

Verena International Co., Ltd.; Capture

Production company: Phenomena

Advertising Agency: McCann Worldgroup

 

Apple; Welcome Home

Production company: MJZ

Advertising Agency: TBWAMedia Arts Lab

 

Burger King; Bullying Jr

Production company: SMUGGLER

Advertising Agency: DAVID Miami

 

Next Experiential: 

Burger King; Google Home of The Whopper

Production company: Caviar

Advertising Agency: DAVID Miami

 

State Street Global Advisors; Fearless Girl

Production company: Craft New York, Traction Creative

Agency: McCann New York

 

National Safety Council; Prescribed to Death

Production company: m ss ng p eces

Agency: BBDO

 

For the full list of winners, click here.

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