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B-Reel Films Scandinavia has hired Anna Sundbom as its head of new business and marketing. 
 
With more than 17 years' experience in the advertising business, Sundbom joins from production company Bacon, where she served as head of brand internationally and in Scandinavia. 
 
Together with Pelle Nilsson, responsible for B-Reel Films internationally, and Martin Ronstrom, MD of B-Reel Films Scandinavia, she will bolster the company’s long-term presence on the Scandinavian and international markets. 
 
"I’ve known Anna for a long time and it feels like a dream to have her as part of our team," It's hard to find a more professional and nicer person. Those things are very important to us. We are in a business that experience a huge change right now where old boundaries are erased which means many new possibilities and Anna will help us to identify and pursue those in the best possible way,"
 

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