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London production company, Annex Films, has signed rising female director Jeana Theron to its roster.

South African native Theron studied fine arts at Wits University, where she began working with video art. After realising she wanted to direct, she worked her way up through the film industry, starting out as a creative researcher.

Since then, Theron has directed campaigns for diverse companies and genres such as MTN, Jo’Burg Ballet, Toyota, MSF, Nivea, Pond's, KFC, Environ and Liberty and has made digital content, fashion films, music videos, docs and web films. Most recently, she picked up a gold and a silver Lion at Cannes this summer, for episodes 1 and 8 of Jo’Burg Ballet’s #BreakingBallet.

 

 

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