Creative Planning vs. cautionary tales
Lucky Post’s Logan Hefflefinger edits campaign directed by The Perlorian Brothers for The Richards Group.
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The new campaign for Creative Planning Works For Me speaks directly to the lack of transparency in the wealth management industry through a series of bizarre situations.
Credits
View on- Agency The Richards Group, Inc.
- Production Company MJZ
- Director Perlorian Brothers
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Credits
View on- Agency The Richards Group, Inc.
- Production Company MJZ
- Director Perlorian Brothers
- Copywriter Mike Bales
- Art Director Shane Altman
- Producer JR Dixon
- Creative Director Shane Altman
- Creative Director Mike Bales
- Editor Logan Hefflefinger
- Producer Kendall Kendall
- Executive Producer Jessica Berry
- Colorist Neil Anderson
- Online Dan Margules
- Motion Graphic Designer Seth Olson
- Audio Engineer Scottie Richardson
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency The Richards Group, Inc.
- Production Company MJZ
- Director Perlorian Brothers
- Copywriter Mike Bales
- Art Director Shane Altman
- Producer JR Dixon
- Creative Director Shane Altman
- Creative Director Mike Bales
- Editor Logan Hefflefinger
- Producer Kendall Kendall
- Executive Producer Jessica Berry
- Colorist Neil Anderson
- Online Dan Margules
- Motion Graphic Designer Seth Olson
- Audio Engineer Scottie Richardson
Ill-fitting suits, snake oil doctors, and other less-than-appetizing offerings are at the center of the comedic campaign edited by Lucky Post’s Logan Hefflefinger and directed by MJZ’s The Perlorian Brothers for The Richards Group.
From concept to casting these delightfully cringe-worthy movie moments deftly highlight how financial advisors should focus on their clients’ best interests, not shifty sales.
