Grab the iTissues before watching this emotive Apple film

If someone tells you they didn't weep like a baby during the first five minutes of Pixar's masterpiece UP, they are either a heartless monster or a goddam liar.

Clearly taking its influence from the animated weepfest (the use of the film's music being a delightfully knowing nod), TBWA\Media Arts Lab's holiday film for Apple, The Surprise, presents a heartfelt family reunion in which everyone is missing the presence of Grandma.

Presenting moments everyone who's travelled home for the holidays would be familiar with - the manic journey made tolerable through judicious use of screen-time, the discovery of harks back to the past, the constant calls of "settle down" - the film not only presents a credible-looking family dynamic, it also demonstrates the ubiquitous prevalence of iPads and the like, somehow avoiding the dreaded 'product placement' feeling that would be all too easy a trap for it to fall into.

Filled with authentic performances, relatable situations and a killer denouement that isn't lessened by it's clear signposting, the film once again shows that Smuggler's Mark Molloy is the master of short-form, lovingly-crafted emotional manipulation. And we mean that in the best possible way.