Jean Paul Gaultier creates a Scandal
The latest fragrance campaign for Jean Paul Gaultier, directed by Laura Marciano and produced by HENRY, embodies the sensual and unapologetic DNA of the French brand.
){kind=avatar}
The latest fragrance campaign for Jean Paul Gaultier, directed by Laura Marciano and produced by HENRY, embodies the sensual and unapologetic DNA of the French brand. Extravagant, thrilling and over-the-top, Scandal invites us to join the most decadent party we have yet to attend.
The campaign is a true reflection of Marciano’s aesthetics, flawlessly connecting Jean Paul Gaultier’s fashion and beauty worlds. Her true passion for and deep understanding of the fashion industry revisits the Jean Paul Gaultier brand in a more contemporary setting while paying homage to its rich heritage. We thus find ourselves in the heart of the dance floor of the iconic Parisian venue Le Palace, along with Imaan Hammam, the glamorous and elegant Moroccan-Egyptian-Dutch face of Jean Paul Gaultier since 2021, and Parker Van Noord the Dutch model representing a new generation of men and a new form of masculinity.
The campaign is shot by up-and-coming cinematographer Antoine Cormier who alternates between wide shots and close-ups, high speed and slow motion adding dynamism and movement to the piece. The styling also plays a vital role: curated by Fashion Director at Novembre Magazine Georgia Pendlebury, we find a wild and extravagant ensemble of designs from the latest Jean Paul Gaultier collection.
Credits
View on- Agency Client Direct
- Production Company Henry
- Director Laura Marciano
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Client Direct
- Production Company Henry
- Director Laura Marciano
- Producer Fanny Fragu
- Post Production McMurphy
- DP Antoine Cormier
- Set Designer Luice Libotte
- Stylist Georgia Pendlebury
- Editor Ariane Kajdan
- Colorist Arthur Paux
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Client Direct
- Production Company Henry
- Director Laura Marciano
- Producer Fanny Fragu
- Post Production McMurphy
- DP Antoine Cormier
- Set Designer Luice Libotte
- Stylist Georgia Pendlebury
- Editor Ariane Kajdan
- Colorist Arthur Paux
“I wanted to be joyful, extravagant and scandalous. All through the night our lens lingered on some iconic moments shared by our duo, Imaan and Parker. It’s the party we all dream of, it’s elegant but wild, elevated by the punchy Run DMC's track It's Like That."
"It was fun for me to think, to shoot and to edit. I took a lot of pleasure in working with all the talents we cast, their energy was easy to capture. We could feel this ongoing energy throughout the day. It was also the first time I worked with Antoine Cormier, who enhanced our imagery. We had a great synergy and he really knew how to translate the needs and directions I had in mind. I hope it makes your heads move when you watch it!” adds Laura Marciano
Scandal will be shared worldwide online and across the brand’s social media outlets.
