Kate Cox directs new campaign for Schick Hydro

In collaboration with MullenLowe US, HunkyDory Films and director Kate Cox bring us a fresh take on a fresh shave in this campaign for Schick Hydro’s new range of mens grooming products.

Cox’s distinctive visual style and eye for casting is on full display as the campaign strips away the more traditional razor ad to focus on something softer and more intimate - great faces, intimate camerawork and a more dramatic approach to lighting, art direction and colour that gives Schick a truly unique look.

The films mark the second collaboration between Cox and HunkyDory.