Kevin Ray Of Union Editorial/Austin Cuts The NYE Count-Up For Dodge Via GSD&M
Spot directed by Berndt Mader.
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Christmas is over, and business is business.
On the tail end of the holiday season, on the cusp of the New Year, Dodge revs up it engines with this :18 “count-up.” Created via GSD&M, directed by Berndt Mader of The Bear, and edited by Kevin Ray of Union Editorial/Austin - which also provided Color Grading + Finish by Moody Glasgow and Motion Graphics by Skylar Moran - “Dodge NYE” lets us know that, as we enter 2019, a new race has begun.
