Omo Color gets Fresh with Motion Blur
Harald Zwart directs funny animated reunion between long-lost friends.
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Not all laundry detergents are created equally...
As shown in this quirky spot for detergent brand Omo Color, where a faded former schoolmate is hardly recognisable after 15 years and too many washes with the wrong product.
The spot Fresh was conceived by Norwegian agency Try, and brought to life with animation by Gimpville and production by Motion Blur.
The dialogue was recorded on location, a busy street corner, to bring authenticity to the characters, shares producer Nina Lorentzen.
Credits
View on- Agency Try/Oslo
- Production Company Motion Blur
- Director Harald Zwart
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Credits
View on- Agency Try/Oslo
- Production Company Motion Blur
- Director Harald Zwart
- Animation Gimpville
- Producer Nina Lorentzen
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Try/Oslo
- Production Company Motion Blur
- Director Harald Zwart
- Animation Gimpville
- Producer Nina Lorentzen
