Pulse Films signs XOXO

Award-winning studio Pulse Films, announces that female directing duo XOXO will be represented on their UK roster for commercial projects and music videos.  

The duo consists of Tessa Doniga Johnson and Paula Martín-Ferro Sancho, two fucking cool women in filming.  

Johnson has a Fine Art background, and her work is entirely orchestrated to catch our hungry gaze for a treasure of ideas defined by composition, sharp colours, and slow motion. Obsessed with detail, Johnson hypnotizes the viewer through transitions and different camera angles.

Partnering with her is Sancho, who studied editing at cinema school. A beauty seeker and narrative lover, Sancho's work is defined by pure emotion filled with sensations, engaging the viewers she makes them travel through intense acting, bringing magic realism to all her visuals.

Putting both worlds together has created on screen magic, and creative fire behind the scenes. Pulse Films is excited and confident that the UK market. XOXO have worked with global heavyweight agencies and brands such as Meta, Sephora, Jean Paul Gautier and Ikea. 

XOXO Directors comments, “When we started our career as directors, Pulse was always at the top of our list. We related it directly to the artistry and earnestness of the work. We saw a production company that bet on the creativity of the projects and on the talent of its directors, a company that went much further than just wanting to be number one in advertising. We've now had an opportunity to get to know the team, we can see that what we thought is real - and we couldn't be more excited to join this new family.”