Twist Director Matt Pittroff Strikes Gold With Heluva Good! Cheese

Twist’s latest campaign for Heluva Good! Cheese reminds viewers that during fireside chats or intense bidding wars, flavor is always worth enjoying. The first 2 spots to air of Matt Pittroff’s humorous campaign points out that whether you are venturing into the great outdoors or frequenting yard sales, hunger strikes and flavor is always calling. The new campaign encourages viewers to strike gold with nachos, a grilled cheese or cheese fondue and use fantastically flavored Heluva Good! Cheese.