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Venice-based Wild Plum has signed Katie Bell, Trevor Cornish, and Ben Ross its directorial roster. The trio compliments Wild Plum's already diverse roster, allowing the company to take on virtually any project of any size or genre.
 
Bell has an exceptional knack for capturing genuine, naturalistic performances from adults and children alike. After gaining a graphic design degree from Middlesex University, London, she spent the next few years in the design department of MTV Europe, where she designed titles and on-screen graphics. She then moved into post-production, combining her interest in special effects with title sequence design. Bell then began concentrating on directing commercials, shooting spots for brands such as KLM airlines, Dove, Capital Radio, Listerine, Pampers, Kraft, Wal-Mart, and Minute Maid.  Most recently, she worked with Saatchi & Saatchi Singapore to create a beautifully cinematic piece for Tiger Biscuits featuring an outdoor impromptu movie theater, as well as some playful spots for Nestle out of McCann Paris featuring excellent child-actor performances. 
 
Cornish has strong comedic timing that has garnered him international awards for his commercial work at the One Show, Bessies, Shark Awards, New York Advertising Awards, and London International, just to name a few.  Born and raised in Vancouver, BC, Cornish has been directing commercials, music videos, television and video games since 2000. His background came from production, having been both a producer and eventually an agency producer before setting his sights on directing. His brand of visual comedy has been showcased four times on the World's Funniest Commercialsand nominated six times for a Cannes Lion.  His work has also been featured in Creativity, Archive, Shoot, Marketing, Campaign, Applied Arts, AdCritic, Boards, Communication Arts and Shots.
 
Recently, Cornish's short film, "Roland," premiered at the 2013 Toronto International Film Festival and has since screened at the Vancouver Film Festival, Atlantic Film Fest, Film North, Tacoma Film Fest, and San Francisco Shorts.  On the commercial side, Cornish most recently finished three separate projects for Burger King with Sid Lee. Additionally, Cornish has just wrapped a Becel spot via Lowe Roche, as well as a launch spot for Scotia Insurance with Ogilvy.
 
Ross, the third addition to Wild Plum's roster, is a director/DP/editor . He has a keen eye for capturing lifestyle/documentary film and has a talent for creating cinematic moments from live, real-time action.  He received his formal education at The University Michigan and while immersing himself in film theory and production in the classroom, he also took on a full-time position with the U of M athletic department as a videographer for their 21 varsity teams.  Michigan Sports Television laid the groundwork for his documentary style, which has carried over into his commercial work, which included several years working with Ford, creating branded pieces with musicians, actors, and other personalities, as well as directing and editing web content for the Ford/American Idol partnership for seven seasons.  In 2011, Ross returned to his sports roots, creating an award-winning recruitment video for the Santa Clara Broncos baseball team.  Over the past two years, he has developed a creative partnership with Virgin America, creating branded and in-flight videos varying from launch parties, to highlighting new features.  Other recent clients include Allergan as well as directing two episodes of the Virgin produced series "Disruptors" with Will.I.Am and Scooter Braun.

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