Throwing a wobbly at the BTAAs

The prestigious British Arrow Awards was held on Wednesday night (16 March) in London, and to mark the occasion, White Lodge @ Blink, The Mill and MPC joined forces to create a luxuriously sensuous fashion film to showcase the generous support of the evening's sponsors (The Mill, MPC, DDB UK, IDM, Panalux, Prime Focus, Thinkbox and Travellers). 

Shot on location at the quintessentially British listed building, 33 Portland Place (where key scenes from the Oscar-winning Kings Speech were filmed), the piece plays with the current hot-trend for colour blocking outfits with bright, confident, clashing tones.

Developing a playful take on the style concept, White Lodge director Karan Kandhari introduced a destructive mischief to show all manner of jellies meeting a variety of sticky endings.

Jelly, stilettos and blowtorches duel to the death with an extra helping of style grated on for good measure, all served up by Kandhari.