Behind McCann's 30 Day Slideshow with Linus
McCann NY and London CCO Linus Karlsson explains website experiment - and why he joined the network
For those of you keeping an eye on McCann NY's website over the past month, you will have seen everything from new work to old archive photos featured on the homepage, as the agency transformed the space into a creative 30 day slideshow.
Now running over into its 33rd day, today CCO Linus Karlsson delivers a personal message – revealing the insight behind the slideshow, as well as the much-questioned reasons for his decision to join the network. To hear it straight from the horse’s mouth, and see the rest of the slideshow, click here.
Connections
powered by- Agency McCann Erickson New York
- Chief Creative Officer Linus Karlsson
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