ClickFire and two smoking hires

ClickFire Media recently added Bill Kay as executive creative director and Robyn Pearson as senior account manager. The duo will spearhead Click3Rx, a division of the studio devoted to creative technology for pharmaceutical marketing.

Kay has served almost 20 years as a creative and business development professional. He integrates his expertise in pharmaceutical, consumer branding, film, digital, and entrepreneurial endeavours. Previously, he has developed digital solutions for sales and marketing teams within Daiichi Sankyo, Bristol-Myers Squibb, GlaxoSmithKline, Novartis and Genentech.

Pearson has been managing client relationships for more than 10 years. She has fully realised projects for companies like Bristol-Myers Squibb, Pfizer and others. She has also spent time as a print specialist managing clients such as Schering-Plough, Johnson & Johnson and Novo Nordisk.