Good BREEDing

BREED has hired executive producer Peter Steinzeig for its Los Angeles office and live action, animation and digital directing talents David Lodge, Simon Robson and Thomas Cobb. Steinzeig was formerly an executive producer with Backyard Productions and Pixomondo. Lodge has shot spots for brands including McDonalds, Vodafone, BT, Ikea and the cheeky Aliens for Kellogg’s. Robson has a hybrid animation/live action style seen on spots for W+K London, 180 Amsterdam and DDB Sydney. Cobb is the founder of a full-service live action production and motion-design company, Thomas Cobb Design, and his opening sequences for Homeland and Weeds have received Emmy nominations.