Volkswagen: Brasil 70
Director Dulcidio Caldeira confuses a crowd of 1970’s Brazilians with the 2013 Volkswagen New Beetle.
Credits
powered by
- Agency AlmapBBDO
- Production Company Paranoid/Brazil
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Credits
powered by
- Agency AlmapBBDO
- Production Company Paranoid/Brazil
- Post Production Clan VFX
- Editor Alex Lacerda
- Executive Producer Egisto Betti
- Photographer Pierre de Kerchove
- Director Dulcidio Caldeira
- Creative Director Bruno Prosperi
- Creative Director Renato Simi?es
Credits
powered by
- Agency AlmapBBDO
- Production Company Paranoid/Brazil
- Post Production Clan VFX
- Editor Alex Lacerda
- Executive Producer Egisto Betti
- Photographer Pierre de Kerchove
- Director Dulcidio Caldeira
- Creative Director Bruno Prosperi
- Creative Director Renato Simi?es
Director Dulcidio Caldeira confuses a crowd of 1970’s Brazilians with the 2013 Volkswagen New Beetle.
AlmapBBDO’s latest spot for Volkswagen aims to launch the Novo Fusca (New Beetle) in Brazil. Directed by Dulcidio Caldeira, the film returns to São Paulo in the 70’s, when the Beetle was both the sole compact car and the most famous car in Brazil. During the film, the 70’s audience is introduced to the 2013 model by modern Brazilian TV show host, Caze Peçanha. Among the amazed on-lookers are 70’s Brazilain comedian, Mussum and football player, Roberto Rivellino.
Connections
powered by
- Agency AlmapBBDO
- Post Production Clan VFX
- Production Paranoid
- Creative Director Bruno Prosperi
- Creative Director Renato Simões
- Director Dulcidio Caldeira
- Editor Alex Lacerda
- Executive Producer Egisto Betti
- Photographer Pierre de Kerchove
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